by Andrea Ramos | Jan 9, 2023 | Pricing
How To Justify A Price Increase At Your Gym You likely have some 10+ year members at your gym. They’ve been coming for years, getting in a workout and getting steady results. They don’t come to skill clinics or nutrition workshops. And they don’t care about body...
by Andrea Ramos | Jan 6, 2023 | Pricing
More Members Doesn’t Fix The Owner Income Issue Adding more members to your gym doesn’t necessarily mean you’re going to grow your take-home owner income. For some of you, that might not be the goal. That’s okay. But for others...
by Andrea Ramos | Dec 13, 2022 | Pricing
Charging Different Rates For New & Existing Members Right now at my gym, I offer 2 services. An initial coaching offer for new members. A core coaching offer for existing members. Initial Coaching Offer (ICO) My ICO is 3 month group program...
by Andrea Ramos | Dec 13, 2022 | Podcast Episodes
#141: What To Do When You Don’t Have Time To Market Your Gym There can be so much you’re doing as a gym owner: responding to emails, coaching classes, managing your coaches, planning events, making orders for retail, and the list goes on and on. . . So...
by Andrea Ramos | Dec 7, 2022 | Podcast Episodes
#141: Full Time Or Part Time Coaches: Which Is Better For Your Gym Knowing how to build out your team is key to creating long-term business success. . Hire too many coaches, too fast and your business feels it. . Don’t hire enough coaches and you feel the weight...
by Andrea Ramos | Oct 6, 2022 | Podcast Episodes
#108. Undercharing: How Projecting Your Money Beliefs Kills Your Sales In this episode, we talk about undercharging for your group programs. We also discuss the limiting money beliefs that contribute to keeping your prices low and how to overcome them. If you know...
by Andrea Ramos | Oct 6, 2022 | Podcast Episodes
#107. The 3 Biggest Issues In The Gym Space And How They All Fuel Each Other In this episode, we’re diving into the 3 biggest issues in the brick & mortar gym space. We talk about how these issues play into each other and fuel the other. Oftentimes, we try...
by Andrea Ramos | Oct 6, 2022 | Podcast Episodes
#106: Creating A Professional Career & Salary For The Owner We want to create careers for our coaches. But sometimes, that’s coming at a cost. We are too invested in creating careers and often put ourselves last. In this episode, we talk about how to create...
by Andrea Ramos | Oct 6, 2022 | Podcast Episodes
#105. Having Hard Pricing Conversations With Your Current Membership One of the hardest business decisions I had to make was talking to my members about increasing my prices. I increased my rates from $175/month to $235/month to now $252/month over an 18-month period....
by Andrea Ramos | Oct 6, 2022 | Podcast Episodes
#104. How To Run A Group Baseline Onboard The biggest bottleneck facing gyms right now is running a PT-first model in order to onboard new clients. In my experience, 1:1 PT sessions are not necessary in order to keep clients safe. Client can have a safe onboarding...