Episode #89: How To Increase Rates In 2022
Going into the new year, a lot of gym owners are thinking about increasing rates. This is a great opportunity to increase prices, especially if you feel underpriced. However, there’s a wrong way to do this and that is by making an uninformed business decision.
In this episode we discuss, why increasing only by $15-20/month is not a good idea and how to calculate the profitable rate for your gym. We dive into all the factors you should consider when increasing rates and what sneaky thoughts you should avoid.
What You Will Learn
- Why increasing $15-$20/month won’t make a different in the long run
- What factors to consider as you’re increasing your prices
- How to make sure you consider your lifestyle as part of the equation
- What to avoid when you’re determining your price increase
Featured On This Episode